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Should Your Business Be On Pinterest?

What Is Pinterest
You might have heard a big buzz about the new social media network, Pinterest. Launched just over a year ago, Pinterest has accumulated over 10 million users in a very short space of time. As a business owner, you may well be asking yourself "Should My Business Be On Pinterest?" The answer to this depends on certain criteria, a helpful infographic that can help you decide, has just been released by ... Read More »

UK Business Survey Reveals 81% Plan Increase

UK Businesses Online
In this day and age you would naturally assume that every uk business has a website, although they might not have grasped the need for a mobile-friendly version yet, standard desktop websites are almost old hat... aren't they? Unbelievably, a recent survey from the Made Simple Group reveals that approximately one in four UK businesses have yet to develop a dedicated company website. Furthermore, one-third of the business owners in question ... Read More »

UK Shows Largest Increase in Smartphone Usage

In the UK
Smartphone penetration has already reached 45% in the UK, according to the latest Google research; with over half of these users accessing the Internet via their mobile on a daily basis. The report also reveals that mobile devices are now mainstream in the UK, meaning more consumers use a feature phone or smartphone than a desktop computer or laptop. However, many businesses still haven't invested in a mobile optimised website in ... Read More »

Facebook 2012 – Infographic

FB 2012 Stats
Facebook's growth never ceases to amaze and the latest offering from Infographiclabs reveals some mind boggling statistics (illustrated below). Facebook's monthly active user count now stands at a staggering 845 million, with over 100 billion connections. Other stats to note are; Europe has the most users with 223 million (some 27.5% of the total population), 250 million photo's are uploaded daily, there are 2.7 billion likes every day, 37 million pages with ... Read More »

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The Facts & Stats

  • Half of all local searches are performed on mobile devices
  • 9 out of 10 mobile phone searches result in an action such as purchase or visiting a business
  • 48% of users said they use their mobile device to look up product ratings or to find promotions
  • 65% of mobile users said they use there device to find a business to make an in-store purchase
  • 29% of mobile users are open to scanning a QR code to get coupons
  • Mobile coupons get 10x the redemption rate of traditional coupons
  • Of the worlds 4 billion mobile phones, 1.08bn are smartphones and 3.05bn are SMS enabled
  • 91% of mobile internet access is to socialise compared to 79% on desktop
  • By 2014 mobile Internet usage will overtake desktop Internet